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  • Fashion / Jewellery
  • Ethical Festive Fun This Christmas With Saumarez


    If you are looking to spice things up this Christmas but want to keep a clear conscience, Santa has the answer with the gorgeous new ethical, lingerie boutique, saumarez.co.uk.

    The site sells an inspiring mix of beautiful, luxurious pants, bras, tassels, nightwear and masks created by hand-picked designers who follow the principles of fair trade, organic growing, respecting the environment and caring for workers, ethics at the heart of Saumarez.

    To celebrate their first Christmas, Saumarez is offering a’ tie for tassels’ service. Purchase the tassels on the site (£30) and send them your old tie and they will transform it into a pair of gorgeous leather backed pasties trimmed with a vintage ribbon. Alternatively purchase some already made (£35).

    Victoria Groulef, Founder of Saumarez, said, “I’ve combined two lifelong passions, an understanding of sustainability and ethical working with my love of lingerie, and created Saumarez. We have taken huge care to ensure all our products, and packaging, are not only beautiful and of outstanding quality but are also of the highest ethical standards”.

    She added, “Our collections are made from beautiful vintage lace, antique and recycled materials, the purest, softest organic cotton and lavish chiffons and ribbons, dispelling any existing myths that environmentally sound clothing and fashion lacks style, glamour or comfort. Our ‘ties for tassels’ service makes the perfect gift for the man has everything, and will be a surprise in more than one way on Christmas morning.”

    Saumarez sells a number of unique, limited edition pieces of upcycled lingerie including pasties (nipple tassels) and merkins (a tassel like cover up for other intimate areas) from ‘Holloway-Smith Noir’ as well as exclusive, decadent designs from ‘Knickers in a Box’ you won’t find anywhere else. The site is also one of a handful of UK retailers to stock the ‘g=98.8’ range of new generation lingerie and loungewear made from 94% recycled white pine tree clippings (all of which are timber grown), making a truly sustainable and biodegradable textile that is as soft as cashmere to the touch.


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