H.Samuel launches Chamilia jewellery collection

H.Samuel has announced the launch of Chamilia jewellery, one of America's most popular personalised jewellery brands. Chamilia promotes the tag line, 'Your Life Your Style', encouraging its customers to be creative, adventurous and express themselves, their mood and lifestyle through their jewellery. By introducing Chamilia H.Samuel is leading the trend this year for beads and charms.

The Chamilia collection is available online and in selected stores. The collection includes high quality Chamilia beads made of 14ct gold and sterling silver and features a wide range of fun and fashionable designs including crown-wearing frogs, Mother's day beads, Disney beads, and many more including beautiful Murano glass.

With up to 200 bead designs and a variety of chains, clasps and spacers, Chamilia jewellery offers customers bracelets and necklaces that can be endlessly mixed, matched and personalised to commemorate an event, occasion, relationship or friendship. The breadth and depth of designs and creative possibilities gives the customer an ever-changing feast of design options so they can customise their jewellery and always be fashionable, for less.

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